Robyn has spent more than two decades working at the intersection of entertainment, culture, and experiential. Known for her refined aesthetic, meticulous attention to detail, and calm command behind the scenes, Robyn has built a reputation for delivering flawlessly executed events. She is highly sought after for her ability to translate ambitious creative visions into immersive, beautifully produced experiences.

As the founder of BE, Robyn leads with a hands-on approach and a deep passion for storytelling through event design. For more than a decade, BE has produced distinctive celebrations and high-profile experiences for corporate brands, entertainment industry leaders, and private clients. From intimate dinners to boutique festivals hosting tens of thousands of attendees, Baskin Events produces gatherings of every scale with the same level of care and precision.

For the past five years, Robyn served as Executive Producer of Programming at Rockefeller Center, overseeing year-round Public Programming, management of holiday season operations, and the world-famous Christmas Tree. Most recently, she consulted on their NYNJ World Cup 26’ & Telemundo Fan Village, focusing on venue operations, security and permitting.

Prior to launching BE, Robyn served as the Vice President of Marketing & Events at the groundbreaking and highly respected music media publication and platform, FADER. There, she oversaw all 360 brand programs, including the company’s award-winning annual SXSW festival event, The FADER FORT. At FADER, Robyn developed and produced custom sponsorship packages for clients such as Dell, Converse, Coca-Cola, and Toyota.